That being said, I found Thatchers Zero to be like thin, watered down apple juice, with a hint of vinegar. Finally, premium assets and point of sale visible in-venue, such as mobile draught bars to create an additional pouring point in beer-gardens are not only there to increase volume and speed of serve for operators, but importantly ensure that the customer is not waiting too long for their drink (in what’s expected to be a very busy beer-garden!). For example, Haze as a Thatchers cider is a 10/10 but in an external review where I judge the looks, smell and taste, it would more likely be scored as 11 or 12/15.

Cider Range | Thatchers Cider

Operators should take note of seasonal heavyweights and capitalise on them to avoid disappointment for their customers,” Kopparberg’s Claypole adds. Clear pale golden pour, no head to sepak of. Aromas of sweet apples, hints of oak and vanilla. First taste was pear, but then apple, oak, vanilla. Not bad and distictively different from apple juice, but also not as tart/flavourfull as alcoholic ciders. In 2019, five million pints of apple cider were being poured every week – around 70% of all draught cider sales. Pours an amber colour. Taste is quite unique, medium but I guess made with a single variety of apple, quite full bodied for a cider.Draught at Ye Olde Cider Bar, Newton Abbot. Hazy gold colour, thin bubbly rim and aroma of fruity apple. Taste is sweetish, apple, caramel, with light acidity. Medium bodied, low carbonation, medium-dry finish. Quite drinkable. Speaking of filling glasses, should everything proceed as planned, it won’t be long before parched pub goers are allowed to return to their local’s beer garden – with more than half (51%) of consumers earmarking a return within the first few weeks of reopening, according to CGA. Pint (6%) by handpump at The Bon Accord, Glasgow on 26 Jun 2023: stewed apple aroma, hazy yellow amber, no head, apple, light tannins, low acidity, soft carbonation, sweet finish. Wow, I talked a lot about Blood Orange there, didn’t I. Not sure I’ll be able to do the same for Haze, but that doesn’t mean Haze isn’t as good. Far from it!

Thatchers Gold Cider 4 x 440ml | Cider | Iceland Foods Thatchers Gold Cider 4 x 440ml | Cider | Iceland Foods

Rascal is a mix of bittersweet apples; Redstreak, Dabinett and Tremlett’s bitter. Tremlett’s is a proper, high tannin variety of cider apple and Redstreak was England’s first bittersweet variety. Blending these together presents a cider with class and pure history. To increase volume and upweight on serves we also recommend the use of a sharing serve, such as multi-serve draught cider towers to hold up to five pints, pitchers, and wire carriers for pint glasses, when serving groups,” she says. To appeal to the growing number of people looking to moderate, include Thatchers Zero, the new-to-market alcohol-free cider that’s changing perceptions with its crisp, medium dry character and fruity aroma. Now, I’ve scored Thatchers Vintage 2021 a six, but that doesn’t mean I hate it or think it’s a bad cider.Klynk ventures’ founder Hamish Clarke concurs that consumers are increasingly interested in the presence and traceability of the brands they consume. Can @ DØE. Appearance: pours hazy yellow with ok white soapy head and lacing. Aroma/taste: red apples, green apples, lemons and floral notes. Palette: strong lemon aroma, medium body, medium sweetness, balanced by a light to medium acidity, average carbonization, average duration, light sweet finish and a watery texture. Overall: enjoyable cider Bottle from ASDA Supermarket, Manchester. Clear pink colour with a light carbonation. It has a light tasting but fairly sweet red berry influence. However, according to Rob Sandall, on-trade sales director at Thatchers, this doesn’t mean sacrificing variety, with more than 458 different varieties of apples growing in the cidermaker’s orchards alone.

The Cider Report 2022 statistics and insight to help operators

bottle. Pours bright light red, clear, with no foam. Aroma is generic of blood orange, similar to some non-alcoholic beverages like Crodino. Body is slightly thin, with moderate carbonation. Taste is medium sweet, sufficiently delicate. Final is fairly dry. These are by no means all the ciders that Thatchers has to offer! I look forward to trying more and adding to this list. While apple cider continues to represent the majority of draught serves, the fast-growing fruit cider category currently accounts for a third of all cider sales on tap in the on-trade (29.9%).A lot of the time, you’ll get a still, cloudy cider from a cardboard box and it’ll taste like a farmyard, but that’s not the case for Haze. CGA forecasts that outdoor spaces such as beer gardens reopening from 12 April will play into the hands of the cider category.