This all-natural energy drink contains juicy pear, working in sweet harmony with a satisfying zing of ginger. In an age when news is readily accessible, Jewish News provides high-quality content free online and offline, removing any financial barriers to connecting people. MP: We’re trying to decide whether or not a US launch makes sense for us at the moment. I think we see such a massive opportunity to continue gaining market share in the UK, and as well throughout Europe, the Middle East and south-east Asia. The US is such a massive market and it’s what I’m very familiar with as an American and have a lot of friends within the drinks industry there but I think right now there’s so much to go after here that we’re not really focused on the US. Most brands don’t use this process because it’s far more expensive. “It's much cheaper to use lower–quality ingredients, and use additives to change the flavor and make it more palatable,” Teddie explains.

But we had put a ton of money down to launch the drinks at the London Coffee Festival as an alternative to coffee. We had no other option but to use the larger tank, which would produce about ten times the volume of the trial tank. So, it was pretty daunting and very overwhelming at the time but we were able to navigate it and got through it. This weekend, Teddie and Levi absolutely CRUSHED the Florence Marathon in just 3hrs 25mins (while I cheered them on, very comfortably, from the sidelines ☺️). Our drinks are made from organic, ceremonial grade matcha sourced directly from local farms in Uji, Japan, REAL fruit juices (not from concentrate), and British water. It's that simple.A few years later, she spent six months living in Tel Aviv, studying at the Tel Aviv University as part of her university degree. As well as feeling “extremely connected to the Jewish community there” she was also inspired by the healthy way of living. “There was so much access to healthy food, and restaurants served a lot of healthy options. There was a focus on food as medicine and that definitely inspired me to want to set something up.” A friend mentioned that matcha was caffeinated and it had loads of other health benefits. Obviously, this sounded way too good to be true but when I did try it, it really had a almost life changing effect on me." PerfecTed has expertly blended citrusy fresh yuzu with punchy pineapple to create a ridiculously refreshing experience. MP: We were actually meant to be making the drinks for the first time ever with our commercial recipe in a small sample tank and the tank set on fire and was out of commission for about two-and-a-half months.

She added the Tesco listing also made the natural energy drink “readily accessible nationwide and marking yet more rapid growth for our business”. Strategy: like marathoners plan the pace of each mile to optimize for energy, entrepreneurs must tactically balance resources and timing to have the biggest impact.

MP: When we looked around at a lot of brands that we really loved on the market like Deliciously Ella, Jimmy’s Iced Coffee, Nutty Bruce, loads of brands have names in them. The first UK-based energy drink to win a Great Taste Award, PerfectTed Matcha Green Tea Energy Drinks are available in three unique flavour combinations of matcha green tea, lightly sparkling water and real fruit juice, the range includes:

It causes conversation to come about because people are like: ‘Is it PerfectTed or is it perfected?’ We really like the discourse that comes with it.MP: We’re really excited about the UK. I’m American and we purposely launched the drink here because we just felt that there was such a ripe opportunity to disrupt the space. Mr Levenfiche, also 25, added: “It’s a massive risk to appear on national television. You don’t know how you’ll come across. You might forget figures, and taste is subjective.”