Harling, Danielle (March 15, 2023). "What Parents Should Know About The Energy Drink Being Banned In Some Schools". Delish. Archived from the original on March 30, 2023 . Retrieved March 30, 2023. But in his letter to the FDA, Schumer claimed there was little noticeable difference in the online marketing of the two drinks – leading many parents to believe they were purchasing a juice for their kids, only to wind up with a “cauldron of caffeine.” They also contain ingredients such as electrolyte-rich agave nectar and coconut water extract which help replenish hydration levels in the body. Similarly, KSI (real name Olajide Olatunji) began posting gaming videos on YouTube in 2009 before branching out into music and rapping. Nygaard, Laura Rode (April 25, 2023). "Børn gik amok, og politiet måtte tilkaldes: Derfor er Prime-energidrikke så rasende populære". www.bt.dk (in Danish) . Retrieved June 17, 2023.

He drew international attention in 2018 when he uploaded a video from Japan that appeared to feature a recently deceased person he said died by suicide.Fans react as KSI promises to release special PRIME bottle if Arsenal win title". talkSPORT. May 9, 2023 . Retrieved May 21, 2023. Partridge, Joanna (December 29, 2022). "Customers queue at Aldi at dawn for YouTubers' Prime Hydration drink". The Guardian. Archived from the original on January 11, 2023 . Retrieved January 11, 2023. KSI's Prime Hydration: Is It Worth the Hype?". Men's Health. January 13, 2023. Archived from the original on January 13, 2023 . Retrieved January 15, 2023. a b "Trade Me pulls listings for influencer Logan Paul's Prime energy drink". June 10, 2023 . Retrieved June 13, 2023. For the average kid who might be consuming this product, it's going to provide them with no benefit whatsoever."

KSI was criticised early in his YouTube career for repeatedly making jokes about sexual assault in his videos. While BCAAs are used in supplementary form to help muscle growth, Professor Desbrow said the jury was still out on their benefit to a regular person.In March 2023, several schools in Queensland, Victoria [30] and Western Australia banned the drink. [31] In April, several New South Wales schools followed. [32] The internet has been full of people asking all kinds of questions about Prime. Such as what’s the difference between Prime Hydration and Prime Energy. Prime Hydration is a sport drink and claims to contain less sugar than Gatorade and have fewer calories. Prime Energy is reputed to be a direct competitor to Red Bull and contains caffeine.

Gutelle, Sam (May 23, 2022). "Logan Paul and KSI are getting some Prime advertising space on the NASCAR circuit". Tubefilter. Archived from the original on July 28, 2022 . Retrieved July 28, 2022. This has lead to a number of schools across Australia outright banning the products from their grounds. It also contains no artificial colours or flavours, so you can rest assured that you’re getting the best possible nutrition.Ingredients are also another hot topic with search engines being asked “Do Prime Drinks contain sugar? Do PRIME Drink have zero calories? Are Prime drinks good for kids? Can kids have Prime? Is Prime drink good for you?” and “Is Prime Hydration healthy?” I'm not a huge fan of artificial sweeteners, because what they are is an indigestible carbohydrate. They get into your digestive system, and we don't have the enzymes to break those sugars down," he said.